Business Wire, AFP-Services to Jointly Test Market Corporate Video Production Services in Southern Europe


Tuesday, October 18, 2011 7:10 am EDT


"Our clients will benefit from AFP-Services' experience and worldwide resources, coupled with Business Wire's renowned client service. We have dramatically raised the bar in terms of quality and service."

PARIS--(BUSINESS WIRE)--Business Wire and AFP-Services, an affiliate of the worldwide news agency Agence France-Presse, have entered into a pilot project to gauge the market for corporate photos and video production services in southern Europe, it was announced today.

The agreement is an extension of the longstanding and unique distribution relationship between the leading global corporate news providers. Business Wire is the only commercial news service with access to AFP's Europe, Asia Pacific, Latin America, Middle East and Africa distribution networks, in addition to its AFP Mobile platform. Business Wire releases are transmitted in English, French, German, Spanish, Portuguese and Arabic to AFP subscribers.

The agreement enables Business Wire clients to draw upon the expertise of AFP-Services photographers, video crews, and multimedia experts for commercial assignments. Business Wire will serve as the client interface, while AFP-Services' professional staff is responsible for all aspects of project coordination and production.

AFP-Services is internationally recognized as a leader in video production, recently winning competitive bids from such high-profile, prestigious organizations as the European Union, United Nations and the Olympics.

"With video today being an essential element in corporate, investor and marketing communications, we are proud to offer our clients access to AFP-Services, clearly one of the most respected video production services in the industry," said Gregg Castano, Business Wire's president in making today's announcement. "Our clients will benefit from AFP-Services' experience and worldwide resources, coupled with Business Wire's renowned client service. We have dramatically raised the bar in terms of quality and service."

"Business Wire is the perfect partner for AFP-Services to branch out to the corporate sector," said Jonathan Dillon, AFP-Services Managing Director. "We are looking forward to delivering the same high-quality production values and standards of excellence to new audiences."

About AFP-Services:

AFP-Services, a subsidiary of AFP, created in 2004 and headquartered in Paris brings its news agency expertise to the world of corporate video and photo. With a global network of highly trained and experienced video reporters and photographers AFP-Services leverages its news agency quality, combined with wire-service speed, relevance and accessibility to create original, captivating, and effective content that ensure its clients stand out from their competitors.

About Business Wire:

Business Wire, a Berkshire Hathaway company, celebrates its 50th anniversary in 2011 as the global leader in press release distribution and regulatory disclosure. Public relations and investor relations professionals rely on Business Wire for both broad-based and targeted market reach. A recognized disclosure service in the United States, Canada and a dozen European countries, Business Wire handles XBRL tagging, document formatting and regulatory filing into EDGAR, SEDAR and other systems. Business Wire provides online newsroom hosting and integration services as well as search engine optimization, mobile distribution and detailed measurement on every press release. Its patented NX delivery platform provides simultaneous full-text posting of Business Wire content to news systems and websites in virtually any country or language. With 31 bureaus worldwide, Business Wire offers local service and global reach.

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AFP/AFP-Services :
Maud Forlini
Tel : +33 (0)1 40 41 81 12
Business Wire :
Neil Hershberg
Tel : +1-212-752-9600